Technical SEO Audit
Technical SEO refers to the optimization of a website’s technical aspects to improve search engine indexability, performance and ultimately rankings. It involves various SEO strategies and best practices aimed at improving the site’s performance, user experience, and search engine crawlability.
If you have a website with thousands of pages, or if your website uses new web technologies such as Single Page Application (SPA) or relies heavily on JavaScript, you will need Technical SEO to handle the technical aspects of search engine optimization. Technical SEO is also a necessity for many ecommerce businesses and large national websites.
Technical SEO audits typically include ensuring crawlability and indexing, optimizing page speed and core web vitals, improving mobile-friendliness, ensuring proper URL structure, implementing structured data markup, generating XML sitemaps, managing robots.txt files and crawl budget, addressing server-related issues and much more.
Technical SEO Services
Technical SEO helps search engines crawl and index a website’s content effectively and may involve addressing issues related to the following:
- HTTPS & Site Security
- URL Structure
- XML Sitemap
- Robots.txt & Meta Robots Tags
- Crawl Budget
- Indexing Coverage
- Redirects
- HTTP Server Errors
- Navigation
- Faceted Navigation
- Page Speed & Core Web Vitals
- Page Experience
- Structured Data
- Mobile Friendliness
- Canonicalization
- Duplicate Pages
- Parameter Handling
- JavaScript Rendering (Server-side vs. Client-side rendering)
Our team of Technical SEO experts have decades of experience providing technical SEO for large and complex sites. Although technical SEO issues are usually uncovered by SEO experts, they are often tackled by your developer or web/IT team. Of course, we are here to help! If you need a technical SEO audit or on-going technical SEO consulting, our team can help.
Contact us today to see how we can help optimize crawling, indexing and rendering, and improve your site experience to achieve higher rankings and grow your traffic!